We help our clients show the world how amazing their businesses are through timeless visual systems and working strategies. We deliver the complete package, including logos, color schemes, typography and usage guidelines in beautiful and comprehensive brand books.
When we're not fighting evil half pixels, we build crazy good apps and websites. Wireframes, pixel perfect designs and interactive prototypes that are so amazing you can't stop playing with. That's what we do. Developers love working with us and we love working with developers.
Crafted by hand or meticulously perfected at zoom levels you won't believe exist, illustration work made with love is our special sauce. In a grey world made of stock content, we make brand assets, apps, products, packages and interiors shine with original artwork.
We work with, not for our clients. Our goal is to help their businesses grow trough great design. We are not artists. Every decision we make must serve its purpose.
Most Fortune 500 brands rely on functional and visual minimalism and that is not a coincidence. Simple "I could have done that" solutions are what we aim for in our work.
Every pixel, millimeter, color, div, page, animation or symbol is born equal. We are obsessed with the smallest details. The day we consider them unimportant is the day we close business.
Working on functionality, strategy and aesthetics as three separate entities is not our thing. We believe great design should look just as amazing as it performs.
Working on functionality, strategy and aesthetics as three separate entities is not our thing. We believe great design should look just as amazing as it performs.
We are crazy about consistency. No matter what we are working on, we come up with workflows that leave no room for error. One pixel more is too many, one millisecond more is too long.
Taking the beaten path is not our thing, but some values are not to be messed with. Innovating within a constraint is what we do best. Being different is easy. We insist on being better. Much better.
We move fast and don’t break things, keeping it short and simple. We don't micromanage and we have no account executives. We simply get things done. No bulls**t.
Talking to our clients is the most important thing we do. We are not robots armed with MacBooks and we like to keep things positive and fun. We do care about our clients’ businesses.
Despite being super liberal, we don't work with businesses which operate against our morals. This includes tobacco, guns and evil dictators. Sorry, Kim Jong-un.
Our work reflects our fundamental ideas and beliefs. We love to create easily scalable experiences that rely on universal cultural metaphors. We see the world as one.
Our experience in product development has thought us that form equals function, so we don't have to pick one over the other. We love saying no to useless decoration.
Having worked with many startups, we respect each and every penny, even when working with larger businesses. Tight budgets are a creative constrain. But we don't work for free.
We can’t give answers before being asked questions. Exceptional results require your honesty and commitment. Talk to us and share your fears. A great brief is not enough.
“Let’s build something like this” is not a great way to start working with us. We don’t use templates, stock icons or other people’s work. Don’t make us do that.
Everyone is a designer and probably a developer to a certain extent. We do appreciate your insights and ideas, but we have to draw a line. Don’t teach us how to do our job.
If your goal is to deceive your customers, we won’t be a part of it. We’ve terminated contracts because of dark patterns and we’re ready to do it again. Respect your users.
If your goal is to deceive your customers, we won’t be a part of it. We’ve terminated contracts because of dark patterns and we’re ready to do it again. Respect your users.
Not paying us is one of the certain ways to get into our blacklist and never work with us again. We don’t tolerate late payments and we take things in court.
Wordpress is a great Swiss army knife, especially for prosumers, but we pick our tools based on our process, not the other way around. We also care about security.
While we value every second of your time and love design sprints, our process is not a race. If you are ready to sacrifice quality for speed, we might not be the right fit.
Our time is too valuable to produce spec work. We don’t do contests, unpaid pitches or free work with the exception of charities and non-profits we feel passionate about.
Idealist at heart, Darin has always believed that exceptional design is the strongest weapon of any great brand. Obsessed with functionalism, thoughtful simplification, practical minimalism and all things digital, he is The Crazy Ones' code and usability focused half.
Kalina has been drawing and painting longer than she can remember. After a sweet love affair with fine arts, she logically moved into practical illustration and branding. She is often called a hopeless romantic, but still believes great design can truly move the world forward.
The Crazy Ones is a small laser-focused design shop set on helping smart companies create great brands, products and strategies.
After working for various agencies and corporations, we felt we needed a place where we can produce more honest work, building respectful and purposeful relationships with hand-picked clients. A few hundred cups of coffee later, The Crazy Ones was born.
We enjoy working with startups and large-scale corporations whose values align with our own, but we also love investing time in our own products and brands.
